Web content
Rebranding 20-year-old professional association as part of a a specialists team with talents in strategic change management, marketing, branding, design and, myself, communications
Articulated its new visions and values, provided all content
Developed a house newsletter, which I write and edit
Founded new style of programing that embodies the new rebranded vision.
Sabrosito owner Carlos Fuenmayor needed a full suite of collateral and content materials for his new site, which included branding, a biography, statements of service, menus, news pieces, event announcements, blog ghost writing.
Antonella Mega, VP Marketing and Sales, wanted to polish her web message, communicate the customer benefit more succinctly and to feel that her web content sang.
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